May 8, 2019 The Art of Being Noticed Folks in our line of work know that the worst thing someone can say to you isn’t, “I don’t like your sign.” The worst thing […]
July 3, 2015 It Ain’t Over til It’s Up: The Rough Art of the Install It really doesn’t take a marketing genius to realize that the more value you add to a customer’s experience, the more likely you are to […]
December 1, 2014 Oh, Sweet Bliss! Awhile ago we came up with the notion of devoting blog posts to our customers — not so much for the bragging rights we might […]
November 24, 2014 Even Icons Need a Memorable Sign Ask anyone even vaguely familiar with Mount Vernon to name its most iconic places, and you can be pretty sure that the Lincoln Theatre will be prominently […]
November 5, 2014 The Big Switch Once upon a time, telling someone you hoped they lived as long as a light bulb would have qualified as a curse…albeit an oddly poetic […]